News
Cassie Brown (TCG Events CEO and Owner) shares where she thinks event rental partners could improve their service. By Connie Lannan March 3, 2025 The sheer nature of events is to create memories and cement lasting impressions that can generate those “Wow” moments. Event rental businesses and their clients — from brides and planners to ... Read more
News
Cassie Brown, CEO and owner of TCG Events, comments on how AI is being used in the industry. By Connie Lannan March 3, 2025 By its very nature, rental is a sustainable industry. For an event, almost every item, from tents to tables, chairs and glassware, can be rented over and over again instead of ... Read more
News
TL;DR As Charlotte emerges from lockdown restrictions, the local event planning industry is adapting to survive by pivoting away from large indoor gatherings toward smaller, outdoor, highly controlled events. Planners are forced to rethink traditional galas, fundraisers, and festivals by emphasizing health protocols, multi-day scheduling, and creative small-group formats to address ongoing safety concerns and ... Read more
News
Chief experience officer and owner of TCG Events, Cassie Brown, explains how recessions affect event planning trends. Key points from the Cassie Brown interview in Crain’s article about current trends: Crains spoke with meeting-planner experts to determine the hottest industry trends heading into the new year. For budgeting, technology, F&B, venue selection, decor and content, ... Read more
Venue
When planning an event, there are several reasons to choose a non-traditional venue. Often times we choose a non-traditional venue due to a lack of traditional space in Charlotte that can accommodate more than 250 guests. Atmosphere and availability have also sent us in search of new, unique spaces. Buyer Beware Choosing a space that ... Read more
Food & Beverage
WCatering contracts: When planning or hosting a corporate event, the caterer can be the vendor that will make or break your event. You should never assume the caterer understands every aspect of your event. Each client they work with is different so it’s important to be very thorough in your conversations with the caterer. Before ... Read more
News
Differentiate your next event with a theme.
News
Are creative job titles important?
TCG Happenings
Volunteering together as a team can be a great way to build morale while giving back to the community. In addition to boosting morale, it helps individuals step outside their comfort zones and encounter new situations. Unfamiliar circumstances are inevitable in business so this can be a great team exercise to help employees think creatively. ... Read more
News
A look at the changing, social, military, education, religious and fraternal landscape.
TCG Events, Inc.
P.O. Box 32751
Charlotte, NC 28232
(704) 376-1943
email@tcgevents.com
TCG Events is a trusted partner in the planning, design, and execution of events that demand lasting impact.
© TCG Events, Inc. | Event Differently®
Time-lapse video: Setting up the big dinner tent.
If you are wondering about the green patch - flooring a NFL football field isn't cheap, and this area couldn't be seen by guests so we opted to save the money and not floor it.
Events like these demand a quick turnaround and a coordinated vendor arrangement:
The floor goes down on Monday,
Tuesday, one tent goes up,
On Wednesday, the second tent goes up and the carpet goes down.
Thursday, the tech gets installed.
Friday, all the rentals/decor are set.
Detailing and rehearsals/sound check on Saturday.
Event Saturday night. It all is gone by 6pm Sunday night.
With over two decades of experience, Cassie is a recognized authority who has expertly guided numerous high-profile events for Fortune 500 companies, professional sports teams, and influential national associations. Her passion lies in truly understanding each client’s unique vision and thoughtfully translating it into memorable, impactful experiences, always with the utmost care and a keen eye for the smallest (and most important) details.
Cassie’s strategic expertise is grounded in a strong academic foundation, including a bachelor’s degree in hotel, restaurant, and tourism administration from the University of South Carolina, and a master’s degree in tourism administration and event management from The George Washington University.
Cassie joined TCG Events in 2002 as a Project Manager, where her impact was immediate; she played a pivotal role in the firm’s national growth, earning her appointment as Director of Events in 2006, and in 2011, her dedication and vision culminated in the acquisition of TCG Events, where she now serves as President and CEO.
Under Cassie’s thoughtful leadership, TCG Events has earned numerous industry awards, a testament to the team’s innovative spirit, meticulous planning, and unwavering commitment to exceeding client expectations. Known for her ability to navigate complex logistics and develop robust contingency plans (because life happens), Cassie ensures seamless event productions that leave a lasting positive impression. She has also shared her expertise as an adjunct professor at Johnson & Wales University and Central Piedmont Community College, inspiring the next generation of event innovators.
Beyond her professional pursuits, Cassie remains deeply engaged in her community, serving as a Board Member and Board Chair for the McColl Center for Art + Innovation and Clayworks, championing the power of arts and culture while remaining deeply committed to her clients.
