Design, Event Marketing, Logistics
In today’s dynamic business landscape, a corporate event is far more than just a date on the calendar. It’s a strategic opportunity to cultivate relationships, amplify your brand message, foster internal culture, and ultimately drive business growth. However, simply going through the motions won’t cut it. To truly make an impact and achieve your objectives, ... Read more
Design, Event Marketing, Logistics
Mastering Corporate Event Planning: Steering Clear of Common Pitfalls Corporate events are powerful tools for achieving various business objectives, from fostering team cohesion and engaging clients to launching new products and boosting brand awareness. However, the path to a successful corporate gathering is often fraught with potential pitfalls. Even seasoned professionals can stumble if they ... Read more
News
Article by Andrea Surnit July 11, 2025 Professionals today are more selective than ever about how they spend their time away from home or the office, according to Amex Global’s 2024 Global Meetings and Events Forecast. And that makes earning an RSVP far more complex than it used to be. Despite this shift, many brands still treat ... Read more
Design, Logistics, Venue
Successfully pulling off a significant event, be it a corporate conference, a wedding, a community fundraiser, or a large-scale private gathering is tough. There are many moving parts and key decisions, which can get messy and lead to mistakes or things slipping through the cracks.Where do you even begin with this complex undertaking? However, by ... Read more
Design, Event Marketing
Corporate Event Invitations that Make the RIGHT First Impression In the busy world of corporate events, your invitation is the first big “Hello!” to potential guests. It makes that initial impression, gets people interested, and really affects whether they decide to come. A good corporate event invitation is more than just a notice; it’s a ... Read more
Design, Logistics, Venue
Corporate events are strategic opportunities to connect with stakeholders, build brand loyalty, strengthen internal culture, and achieve business goals. From conferences to team-building retreats, product launches, and holiday parties, well-planned business events leave a lasting, positive buzz. Here are some key steps for planning your corporate event, especially if it’s for customers, associations, partners, and ... Read more
News
Cassie Brown (TCG Events CEO and Owner) shares where she thinks event rental partners could improve their service. By Connie Lannan March 3, 2025 The sheer nature of events is to create memories and cement lasting impressions that can generate those “Wow” moments. Event rental businesses and their clients — from brides and planners to ... Read more
News
Cassie Brown, CEO and owner of TCG Events, comments on how AI is being used in the industry. By Connie Lannan March 3, 2025 By its very nature, rental is a sustainable industry. For an event, almost every item, from tents to tables, chairs and glassware, can be rented over and over again instead of ... Read more
News
Chief experience officer and owner of TCG Events, Cassie Brown, explains how recessions affect event planning trends. Key points from the Cassie Brown interview in Crain’s article about current trends: Crains spoke with meeting-planner experts to determine the hottest industry trends heading into the new year. For budgeting, technology, F&B, venue selection, decor and content, ... Read more
Venue
When planning an event, there are several reasons to choose a non-traditional venue. Often times we choose a non-traditional venue due to a lack of traditional space in Charlotte that can accommodate more than 250 guests. Atmosphere and availability have also sent us in search of new, unique spaces. Buyer Beware Choosing a space that ... Read more
TCG Events, Inc.
P.O. Box 32751
Charlotte, NC 28232
(704) 376-1943
email@tcgevents.com
TCG Events is a trusted partner in the planning, design, and execution of events that demand lasting impact.
© TCG Events, Inc. | Event Differently®
Time-lapse video: Setting up the big dinner tent.
If you are wondering about the green patch - flooring a NFL football field isn't cheap, and this area couldn't be seen by guests so we opted to save the money and not floor it.
Events like these demand a quick turnaround and a coordinated vendor arrangement:
The floor goes down on Monday,
Tuesday, one tent goes up,
On Wednesday, the second tent goes up and the carpet goes down.
Thursday, the tech gets installed.
Friday, all the rentals/decor are set.
Detailing and rehearsals/sound check on Saturday.
Event Saturday night. It all is gone by 6pm Sunday night.
With over two decades of experience, Cassie is a recognized authority who has expertly guided numerous high-profile events for Fortune 500 companies, professional sports teams, and influential national associations. Her passion lies in truly understanding each client’s unique vision and thoughtfully translating it into memorable, impactful experiences, always with the utmost care and a keen eye for the smallest (and most important) details.
Cassie’s strategic expertise is grounded in a strong academic foundation, including a bachelor’s degree in hotel, restaurant, and tourism administration from the University of South Carolina, and a master’s degree in tourism administration and event management from The George Washington University.
Cassie joined TCG Events in 2002 as a Project Manager, where her impact was immediate; she played a pivotal role in the firm’s national growth, earning her appointment as Director of Events in 2006, and in 2011, her dedication and vision culminated in the acquisition of TCG Events, where she now serves as President and CEO.
Under Cassie’s thoughtful leadership, TCG Events has earned numerous industry awards, a testament to the team’s innovative spirit, meticulous planning, and unwavering commitment to exceeding client expectations. Known for her ability to navigate complex logistics and develop robust contingency plans (because life happens), Cassie ensures seamless event productions that leave a lasting positive impression. She has also shared her expertise as an adjunct professor at Johnson & Wales University and Central Piedmont Community College, inspiring the next generation of event innovators.
Beyond her professional pursuits, Cassie remains deeply engaged in her community, serving as a Board Member and Board Chair for the McColl Center for Art + Innovation and Clayworks, championing the power of arts and culture while remaining deeply committed to her clients.
