Design, Event Marketing, Logistics
In today’s dynamic business landscape, a corporate event is far more than just a date on the calendar. It’s a strategic opportunity to cultivate relationships, amplify your brand message, foster internal culture, and ultimately drive business growth. However, simply going through the motions won’t cut it. To truly make an impact and achieve your objectives, ... Read more
Design, Event Marketing, Logistics
Mastering Corporate Event Planning: Steering Clear of Common Pitfalls Corporate events are powerful tools for achieving various business objectives, from fostering team cohesion and engaging clients to launching new products and boosting brand awareness. However, the path to a successful corporate gathering is often fraught with potential pitfalls. Even seasoned professionals can stumble if they ... Read more
Design, Logistics, Venue
Successfully pulling off a significant event, be it a corporate conference, a wedding, a community fundraiser, or a large-scale private gathering is tough. There are many moving parts and key decisions, which can get messy and lead to mistakes or things slipping through the cracks.Where do you even begin with this complex undertaking? However, by ... Read more
Design, Logistics, Venue
Corporate events are strategic opportunities to connect with stakeholders, build brand loyalty, strengthen internal culture, and achieve business goals. From conferences to team-building retreats, product launches, and holiday parties, well-planned business events leave a lasting, positive buzz. Here are some key steps for planning your corporate event, especially if it’s for customers, associations, partners, and ... Read more
Logistics
Planning events during a pandemic poses unique challenges. If this time has taught people anything, it is the value of being together. Nothing does that better than events. While it seems like all event listings have CANCELLED next to them these days, events will be back. But they will be different for a while. As ... Read more
Design, Logistics
Non-traditional centerpieces have a lot of added value for events that involve themes, networking, fundraising, or ones that just need a general refresh. However, while there is added value, there are also added logistical considerations. 1. Cost The price estimate for floral centerpieces can make non-floral centerpieces seem like the cheaper option, this is not ... Read more
Logistics
What Are Non-Cash Rewards? Rewards for employees exist in all forms. Whether it’s a gift card, tickets to a concert, or a corporate incentive trip, these non-cash items are alternative ways of rewarding employees for achieving a certain goal. Non-cash rewards are not always free, but can allow the company to make better use of ... Read more
Entertainment, Logistics
Regardless of if an event has an alternate intended purpose, any gathering of a group of people can present the opportunity for them to network. Why is Networking Important? Despite its sometimes dreadful connotation, the working world is fueled by networking. Personal connections can lead to meaningful business and career opportunities. Additionally, attendees like to ... Read more
Event Marketing, Logistics
A grand opening isn’t just an event – it’s a marketing tool. Timeless traditions include giant scissors, red ribbon, and a guest list full of photographers and journalists. In order to receive the best coverage of your ribbon cutting, and ultimately the best ROI, you’ll need the media’s help. Despite what it seems like, giant scissors don’t ... Read more
Logistics
. As event planners, our focus is centered around the event attendees. What they will eat, what music they will hear, how they will arrive, how they will exit. Millions of scenarios go through our head as we run through the event from an attendee perspective, finding and filling any logistical holes. From weather to ... Read more
TCG Events, Inc.
P.O. Box 32751
Charlotte, NC 28232
(704) 376-1943
email@tcgevents.com
TCG Events is a trusted partner in the planning, design, and execution of events that demand lasting impact.
© TCG Events, Inc. | Event Differently®
Time-lapse video: Setting up the big dinner tent.
If you are wondering about the green patch - flooring a NFL football field isn't cheap, and this area couldn't be seen by guests so we opted to save the money and not floor it.
Events like these demand a quick turnaround and a coordinated vendor arrangement:
The floor goes down on Monday,
Tuesday, one tent goes up,
On Wednesday, the second tent goes up and the carpet goes down.
Thursday, the tech gets installed.
Friday, all the rentals/decor are set.
Detailing and rehearsals/sound check on Saturday.
Event Saturday night. It all is gone by 6pm Sunday night.
With over two decades of experience, Cassie is a recognized authority who has expertly guided numerous high-profile events for Fortune 500 companies, professional sports teams, and influential national associations. Her passion lies in truly understanding each client’s unique vision and thoughtfully translating it into memorable, impactful experiences, always with the utmost care and a keen eye for the smallest (and most important) details.
Cassie’s strategic expertise is grounded in a strong academic foundation, including a bachelor’s degree in hotel, restaurant, and tourism administration from the University of South Carolina, and a master’s degree in tourism administration and event management from The George Washington University.
Cassie joined TCG Events in 2002 as a Project Manager, where her impact was immediate; she played a pivotal role in the firm’s national growth, earning her appointment as Director of Events in 2006, and in 2011, her dedication and vision culminated in the acquisition of TCG Events, where she now serves as President and CEO.
Under Cassie’s thoughtful leadership, TCG Events has earned numerous industry awards, a testament to the team’s innovative spirit, meticulous planning, and unwavering commitment to exceeding client expectations. Known for her ability to navigate complex logistics and develop robust contingency plans (because life happens), Cassie ensures seamless event productions that leave a lasting positive impression. She has also shared her expertise as an adjunct professor at Johnson & Wales University and Central Piedmont Community College, inspiring the next generation of event innovators.
Beyond her professional pursuits, Cassie remains deeply engaged in her community, serving as a Board Member and Board Chair for the McColl Center for Art + Innovation and Clayworks, championing the power of arts and culture while remaining deeply committed to her clients.
