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Rubber chicken. Endless speeches. Budget-breaking centerpieces. Sound like an event you’ve attended? Too many corporate events don’t yield the ROI Cassie Brown, CSEP, knows they should. As Chief Experience Officer of TCG Events, Cassie specializes in planning and executing corporate events that stand out in their ability to produce solid returns. This “EventDifferentlyTM” approach is needed ... Read more
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Technology security experts worry about meeting planners who fail to implement even the most basic of safeguards to protect attendee information on computers, laptops and handheld devices. Such planners don’t include Cassie Brown, chief experience officer of Charlotte, NC-based TCG Events, which plans corporate meetings, events and incentives. Brown takes several basic measures to protect her own data ... Read more
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Read original article in nFocus. By Kim Martin When planning an event, there are several reasons to choose a non-traditional venue. Often times we choose non-traditional venues due to a lack of formal event space in Charlotte that can accommodate more than 250 guests. Atmosphere and availability have also sent us in search of new spaces. ... Read more
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Read the original article in nFocus. McColl Center for Visual Art had over 300 people attend Ashes to Art over the three days the luncheon was held. Event sponsors included TCG Events, Inc., Quest Diagnostics, Steelfab, Blue Cross Blue Shield of North Carolina, Carocon, and the Marc and Mattye Silverman Foundation, while tables were hosted by Board ... Read more
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Read the original article in South Charlotte Weekly After nine years of working for Tribble Creative Group, SouthPark resident Cassie Brown decided to make a change. So she bought the company and assumed the role of president and CEO. Brown purchased the company and has since given it a serious makeover, renaming and rebranding it ... Read more
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TCG Events has been an iconic name in event planning in the Queen City for the past three decades. But with a change in ownership, the firm has been slowly redesigning everything from its infrastructure to its name. After Cassie Brown bought Tribble Creative Group in January 2011 from Mary Tribble, the company quietly began growing the ... Read more
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They are typically behind the scenes. They help hosts look good, relieve worry and stress, avert catastrophes, help non-profits fundraise smarter, create moments that demand attendance, and make celebrations talked about long after they have concluded. Many people have aspired to the supposed glamorous career of event planning, but there are few who choose to ... Read more
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By nFocus Charlotte Every once and a while people do a good thing just for the sheer pleasure of doing it. When that person happens to be an executive at a large financial institution, with lots of executive friends in other large financial institutions, that good thing can be a very big thing. “Friends and ... Read more
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Cassie Brown, Chief Experience Officer, TCG Events: Happy creatives love what they do. They are motivated by a challenge and have a low tolerance for boredom. Continuous learning opportunities are critical to keep them fresh, energized and engaged. Creative employees respond to passionate people. To successfully manage creative people, define a clear goal, minimize distractions, create ... Read more
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When Cassie Brown took over ownership of event-planning firm Tribble Creative Group on Jan. 1, she felt she had been preparing for that role her entire life. She had worked for company founder Mary Tribble for nine years. And she had earned degrees in hospitality and event planning from the University of South Carolina and ... Read more
TCG Events, Inc.
P.O. Box 32751
Charlotte, NC 28232
(704) 376-1943
email@tcgevents.com
TCG Events is a trusted partner in the planning, design, and execution of events that demand lasting impact.
© TCG Events, Inc. | Event Differently®
Time-lapse video: Setting up the big dinner tent.
If you are wondering about the green patch - flooring a NFL football field isn't cheap, and this area couldn't be seen by guests so we opted to save the money and not floor it.
Events like these demand a quick turnaround and a coordinated vendor arrangement:
The floor goes down on Monday,
Tuesday, one tent goes up,
On Wednesday, the second tent goes up and the carpet goes down.
Thursday, the tech gets installed.
Friday, all the rentals/decor are set.
Detailing and rehearsals/sound check on Saturday.
Event Saturday night. It all is gone by 6pm Sunday night.
With over two decades of experience, Cassie is a recognized authority who has expertly guided numerous high-profile events for Fortune 500 companies, professional sports teams, and influential national associations. Her passion lies in truly understanding each client’s unique vision and thoughtfully translating it into memorable, impactful experiences, always with the utmost care and a keen eye for the smallest (and most important) details.
Cassie’s strategic expertise is grounded in a strong academic foundation, including a bachelor’s degree in hotel, restaurant, and tourism administration from the University of South Carolina, and a master’s degree in tourism administration and event management from The George Washington University.
Cassie joined TCG Events in 2002 as a Project Manager, where her impact was immediate; she played a pivotal role in the firm’s national growth, earning her appointment as Director of Events in 2006, and in 2011, her dedication and vision culminated in the acquisition of TCG Events, where she now serves as President and CEO.
Under Cassie’s thoughtful leadership, TCG Events has earned numerous industry awards, a testament to the team’s innovative spirit, meticulous planning, and unwavering commitment to exceeding client expectations. Known for her ability to navigate complex logistics and develop robust contingency plans (because life happens), Cassie ensures seamless event productions that leave a lasting positive impression. She has also shared her expertise as an adjunct professor at Johnson & Wales University and Central Piedmont Community College, inspiring the next generation of event innovators.
Beyond her professional pursuits, Cassie remains deeply engaged in her community, serving as a Board Member and Board Chair for the McColl Center for Art + Innovation and Clayworks, championing the power of arts and culture while remaining deeply committed to her clients.
